Confessions of an Entrepreneur

Why Trees Have the Best Business Wisdom for Winter
Becky Benfield-Humberstone Becky Benfield-Humberstone

Why Trees Have the Best Business Wisdom for Winter

5 emails in 24 hours, all selling transformation. January's noise makes it harder to hear what you actually need. Watching bare oak trees reminded me…they're not asking anyone what to do. They're responding to internal conditions. Your intuition already knows. Winter is for listening, not consuming more advice.

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The 18-Hour Days I Don't Miss (And What They Taught Me)
Becky Benfield-Humberstone Becky Benfield-Humberstone

The 18-Hour Days I Don't Miss (And What They Taught Me)

I used to work 18-hour days in my warehouse, fuelled by coffee and a bigger vision. Those days taught me that hard work pays off when pointed toward something real, but also that the cage serving you in one season might suffocate you in another. December is teaching me the wisdom of slowing down.

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How to Rebuild Self-Trust When You've Lost It (and Why Your Original Idea Was Probably Right)
Becky Benfield-Humberstone Becky Benfield-Humberstone

How to Rebuild Self-Trust When You've Lost It (and Why Your Original Idea Was Probably Right)

Gathering endless options but taking no action? Second-guessing every decision? Outsourcing your thinking because you've stopped trusting your own judgment. You're not indecisive. You're not broken. You've just lost self-trust along the way. It happens to the most successful founders. But self-trust can be rebuilt. Here's how I did it (and how you can too)…

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If Nothing Changes, Where Will You Be in Three Years?
Becky Benfield-Humberstone Becky Benfield-Humberstone

If Nothing Changes, Where Will You Be in Three Years?

I recently worked with a founder juggling a part-time job and freelance work while aiming to go full-time in three years. She was exhausted, trying to do everything at once. When I asked her: “If nothing changes, where will you be in three years?” the reality hit hard.

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Crafting a Business With Soul
Becky Benfield-Humberstone Becky Benfield-Humberstone

Crafting a Business With Soul

I’m a business artisan. I didn’t read about this way in a book, but I created it unknowingly, and lived it, with my very first business: Utterly Horses.

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The Summer I Said Yes to Rest
Becky Benfield-Humberstone Becky Benfield-Humberstone

The Summer I Said Yes to Rest

For the first time in my working life, I took two whole weeks off.
No Zoom calls. No client deadlines. No squeezing in emails while my daughter wasn’t looking.

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The Day I Walked Away From Retainers That Paid the Bills
Becky Benfield-Humberstone Becky Benfield-Humberstone

The Day I Walked Away From Retainers That Paid the Bills

When I made one of the biggest decisions of my life, there was no grand announcement or dramatic Instagram post. It was just the quiet click of “send” on an email and the whoosh that followed.

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